Lecturer of Marketing
Liz Moser, MBA, joined Loyola’s College of Business faculty as an Adjunct Lecturer of Marketing in the Fall of 2021 and is now a Full-Time Lecturer of Marketing. Ms. Moser currently teaches Marketing and Consumer Insight (MKTB100) and Integrated Marketing Communications (MKTB340), with more course offerings in future semesters.
Liz brings experience from multiple industries and an insatiable academic curiosity to each course. Upon graduation from the University of Cincinnati’s College-Conservatory of Music, with a BFA – concentration in Electronic Media, Liz worked in Promotions and Marketing for WKRQ-FM Cincinnati, a top 3 radio station in the city during her tenure. Upon moving to New Orleans, Ms. Moser worked in luxury hospitality, notably at The Ritz-Carlton New Orleans, where she gained insight into branding, customer experience management, and customer relationship management.
Ms. Moser received her Master of Business Administration (MBA), concentration in Marketing, in 2020 from Loyola University New Orleans. She immediately utilized her experience and degree when working as Marketing Manager for Culture Aid NOLA during the height of the pandemic in 2020.
Liz encourages and strives to create a classroom culture of curiosity, analytical thinking, innovation, and empathy. Collaborative conversation is integral to her courses and lecture materials that reflect the rapidly changing marketing world. In addition to teaching, Liz works as a data analysis consultant for local companies within the New Orleans Metro.